PetPremium Privacy Policy
PetPremium, INC.
Effective Date: March 5, 2026
Applies to: Pet Premium, Inc. (“Agency,” “we,” “our,” “us”), NPN #17028173
We are a licensed national insurance agency and act as agent of record for pet insurance carriers. We do not underwrite or issue policies; policies are owned and administered by the issuing carrier. This Privacy Policy explains what personal information we collect, how we use and share it, your privacy rights, and how to contact us.
We automatically collect technical identifiers such as IP address, device type, browser information, operating system, timestamps, and referring URLs when you access our website. We use this information for security, fraud prevention, system integrity, analytics, debugging, compliance monitoring, and to improve our services.
Not a sale of data: We do not sell personal information for money. Marketing partners do not receive information necessary to complete insurance transactions and may not use shared data for their own independent purposes. We share personal information with carriers solely to fulfill quotes, applications, and policy binding. Where applicable privacy laws treat some advertising or disclosures as a “sale” or “share,” you can opt out.
Use of our services is also subject to our Terms & Conditions, which govern your use of the site, disclaim warranties, limit liability, and include dispute resolution terms. By using our services, you agree to both this Privacy Policy and the Terms & Conditions.
1) California 'Notice at Collection'
2) What We Collect and From Whom
3) Why We Use Personal Information (Purposes)
4) How We Share Personal Information
We share information with carriers, service providers, marketing partners (opt-out available), legal or regulatory bodies, and in connection with business transfers.
When sharing IP addresses or other technical identifiers, we do so only with service providers and partners bound by contractual confidentiality, security, and data protection obligations.
Payment card information submitted through our website is collected solely for the purpose of processing the requested transaction and is protected using appropriate security measures during transmission.
In limited circumstances, and due to technical constraints of certain third-party carrier systems, authorized personnel may manually enter payment card information into a carrier-provided secure platform to complete the transaction.
Payment card information is not retained on our systems. Such information is accessed only by trained and authorized personnel, used exclusively for transaction fulfillment, and permanently deleted immediately following successful processing.
We maintain reasonable administrative, technical, and physical safeguards designed to protect payment card information against unauthorized access, disclosure, alteration, or misuse.
5) Cookies, Analytics, and Advertising
6) Your Privacy Choices & Rights
7) U.S. State Privacy Rights Notice
8) Children’s Data
9) Financial/Insurance Privacy & GLBA/State Insurance Carve-Out
Certain data processing activities may fall under the Gramm-Leach-Bliley Act (GLBA) and applicable state insurance privacy laws. These laws may exempt certain insurance-related data processing activities from state privacy laws such as the California Consumer Privacy Act and the CPRA.
Website analytics, marketing, and advertising data that are not collected in connection with an insurance transaction may still be subject to applicable U.S. state privacy laws.
10) Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect personal information. These safeguards include encryption, secure systems, access controls, and PCI-DSS compliant processing where applicable.
No data transmission or storage system can be guaranteed to be 100 percent secure.
11) Data Retention
We retain personal information only as long as necessary for legitimate business and legal purposes.
Quote leads may be retained for up to three years.
Customer policy records may be retained for up to seven years.
Cookies and analytics data may be retained for up to two years.
Retention periods may be extended where required by law, regulation, tax obligations, or litigation holds.
12) International Users
13) Third-Party Links and Carriers
14) Communications: Email, Phone, and SMS
We may communicate with you by email, telephone, and SMS regarding quotes, policy updates, service notifications, and marketing offers.
By providing your phone number and opting in, you consent to receive SMS messages from Pet Premium, Inc. Message frequency may vary. Message and data rates may apply.
You may opt out of SMS messages at any time by replying STOP to any message. For assistance, reply HELP or contact us using the details below.
SMS consent is obtained through website forms or other explicit opt-in methods where users agree to receive text messages from us.
Marketing text messages and promotional emails are sent only with your explicit opt-in consent. This consent is separate from any consent required to complete an insurance transaction.
We do not sell, rent, or share mobile phone numbers or SMS consent data with third parties or affiliates for their own marketing purposes.